No automaker has matched Tesla’s R&D since its inception in research and development. However, an analysis from StockApps.com shows Tesla’s expenditure on R&D per vehicle has reduced. Tesla spent the lowest amount of $2131 per car in R&D in Q3 2022.
Speaking on the data, Edith Reads, StockApps analyst, said. “Tesla was big on research and development at the expense of advertising. The automaker’s focus on innovation and efficiency is clearly paying off, as they can produce quality vehicles without spending as much on R&D as their competitors. This strategy will likely continue to give Tesla an edge in the automotive market. They seem to change tact to match the competition from Ford and Chrysler. Their expenditure on advertising is beginning to come up.”
Reads continued, “We expect Tesla’s R&D spend to remain low in the coming quarters as the company focuses on delivering vehicles to customers rather than researching new technologies. This could put pressure on margins in the short-term, but we believe it is a wise decision for the long-term success of the company.”
Tesla’s focus on R&D has always been a key part of the company’s strategy. The company has brought new technologies to market quickly and efficiently. Tesla’s cars are some of the best-selling electric vehicles in the world, and the company’s share price has been on a tear in recent years.
Tesla’s expansion plans are on course. The third quarter of 2022 saw Tesla add 40 more sites. The new sites operate as service and retail centers.
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