The new hybrid Makeup range from Max Factor: Miracle pure, skin-improving foundation CARE WHILE YOU WEAR

Introducing Miracle Pure makeup, a new range inspired by skincare, but mastered by Max Factor. Developed with unique formulas to enhance skin texture and ingredients to help skin from within. It’s time to achieve a radiant and flawless look, infused with both colour and care.

This unique new skin-improving foundation is our global ambassador’s new go to products. Priyanka Chopra Jonas is the face of the campaign and she’s using the shade W89 Warm Praline. 

MAX FACTOR miracle pure skin-improving foundation – 90 AED

1 minute miracle / CARE WHILE YOU WEAR

Clinically proven to improve skin 

The MIRACLE PURE SKIN-IMPROVING FOUNDATION is Max Factor’s first foundation and skincare, infused with 89% skincare ingredients, including a collagen-boosting complex, Vitamin C and hyaluronic acid. With just a drop, your complexion is enhanced, giving you a flawless, radiant finish. The foundation is designed to revitalise the look of dull and dry skin with a weightless feel. This advanced formulation is clinically proven to provide you with 24 hours of hydration – it will instantly plump and improve skin’s firmness day-by-day. Due to its unique complex, the product will boost your skin’s natural elastic and collagen products for a more youthful complexion. Available in 20 medium coverage, buildable shades to help blur imperfections. SPF30PA+++ UVA/UVB. Clinically and dermatologically tested. 

Key Benefits 

• Cares while you wear – skin improving foundation with 89% skincare ingredients
  • Vitamin C, hyaluronic acid, antioxidants, collagen-boosting complex
  • Tackles skin firmness and hydration
  • Boosts the skin’s natural elastin and collagen production
• Enriched with a hydrating complex for 24 hour hydration
• Clinically and dermatologically tested
• Non-comedogenic
• Suitable for sensitive skin
• Weightless feel
• SPF30PA+++ protection works to minimise premature damage from UVA and UVB rays
• Blends effortlessly with medium buildable coverage, that blurs imperfections for healthy looking skin 

TESTING CLAIMS 

• After immediate application, consumers agree:
  • 91% agree that the formula blends effortlessly
  • 89% agree that it blurs imperfections
  • 88% agree that the formula is non-greasy
  • 84% agree that their skin looks instantly brightened and more luminous
  • 84% agree that their skin looks healthy
• At the end of the day, consumers agree:
  • 99% agree that it is comfortable to wear
  • 88% agree that it does not look cakey on skin
  • 83% agree that pores look less prominent
  • 83% agree that skin feels noticeably smoother
• After 5 days of use, consumers agree:
  • 94% agree that it has a weightless feel
  • 93% agree that the foundation moves with skin
  • 89% agree that their skin feels noticeably smoother
  • 86% agree that their skin looks hydrated
  • 80% agree that it gives them a radiant complexion

Miracle pure skin-improving foundation shade range: