Taajeer Group, the exclusive dealer for MG cars in Saudi Arabia, announced that it’s sponsoring the 2021 VERTEX Electronic Games Championship, as the official sponsor of this distinguished electronic sports event. In cooperation with VERTEX, which is specialized in the field of gaming and entertainment aiming to enable Saudi youth who are interested in and passionate about electronic games to practice their hobbies and discover their talents by organizing these tournaments via the Internet, in a safe environment that satisfies the requirements of the desired social distancing. MG Saudi sponsored the championship in a live broadcast as part of 3 championships organized over 14 days, in which more than five thousand contestants participated.
Commenting on the event, Muataz Bazarbay, General Manager, Marketing at Taajeer Group, said, “the sponsoring of MG Saudi to this championship comes in line with the Kingdom’s Vision 2030, which aims to invest in the energies and talents of the youth of this country in the field of electronic games and to develop their skills. The sponsoring of the event also comes in line with our strategy supporting the electronic gaming sector and developing activities that enhance competition, adding that the provides amateurs and experienced players the opportunity to demonstrate their talents and skills for the arbitration committee to choose the best among them. It will also provide the audience with an exciting and enjoyable viewing experience from their homes.”
As part of the championship program, the audience had the opportunity to enter the competition by asking some questions related to MG cars, during the live broadcast of the championship, and the winners were given daily gifts, including coupons worth $50 from any of the electronic game stores, and other prizes consisting of a set of watches, hats and MG-branded T-shirts on final days.
The championship activities also included a major competition that was launched on the “VERTEX” account on Twitter, wherein more than three thousand users who are fans of the MG brand took part, the participants were also allowed to enter the grand prize draw for the “MG 5” car.
At the end of the competition, the name of the winner was drawn, it was Amal Al-Otaibi who was the lucky winner. Representatives of the Marketing Department from MG Saudi contacted her and invited her to attend the award ceremony to receive her prize, which is the “MG 5” model, at the MG cars showroom in Riyadh. Mr. Faisal Al-Jaidi, Showroom Manager, handed over the award to the winner.
It is worth noting that the VERTEX Championship for Electronic Games witnessed a great interaction and response on social media platforms on the account of MG Saudi prior to its launch, especially after the announcement of the grand prize of the MG 5 car.
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