Fast Auto Technic, the official Ferrari dealer in the Kingdom, launched the latest evolution of Maranello’s mid-rear-engined two-seater berlinetta at an exclusive event held at the Ferrari showroom in Riyadh. Clients had the opportunity to discover the 296 GTB that redefines the whole concept of fun behind the wheel, guaranteeing pure emotions not just when pushing the car to its limits, but also in day-to-day driving situations.
The 296 GTB ushers in an authentic revolution for Ferrari as it introduces a new engine type to flank the marque’s multi-award-winning 8- and 12-cylinder power units: a new 663 cv 120° V6 coupled with an electric motor capable of delivering a further 122 kW (167 cv). This is the first 6-cylinder engine installed on a road car sporting the Prancing Horse badge: it unleashes its massive 830 cv total power output to deliver previously unthinkable performance levels and an innovative, exhilarating, and unique soundtrack.
The car’s name, which combines its total displacement (2.992 l) and number of cylinders with the GTB (Gran Turismo Berlinetta) acronym, in finest Ferrari tradition, was chosen to underscore this new engine’s epoch-changing importance to Maranello: it is not simply the living, beating heart of the 296 GTB but also ushers in a new V6 era that has its roots deep in Ferrari’s unparalleled 70-year-plus experience in motor sports.
The 296 GTB is the first Ferrari road car to sport a V6 turbo with a vee with an angle of 120° between the cylinder banks, coupled with a plug-in electric motor. This new V6 has been designed and engineered from a clean sheet by Ferrari’s engineers specifically for this installation and is the first Ferrari to feature the turbos installed inside the vee. Aside from bringing significant advantages in terms of packaging, lowering the centre of gravity, and reducing engine mass, this particular architecture helps deliver extremely high levels of power. The result is that the new Ferrari V6 has set a new specific power output record for a production car of 221 cv/l.
The 296 GTB’s dynamic development focused around boosting the car’s pure performance, delivering class-leading levels of driver engagement making full use of the new architectural solutions (V6, hybrid powertrain, shorter wheelbase) as well as improving the usability and accessibility not just of the car’s performance, but also the functionalities afforded by the hybrid layout.
The 296 GTB’s plug-in hybrid (PHEV) system guarantees it is an incredibly usable car as well as cutting pedal response times to zero and delivering a 25km range in all-electric eDrive mode. The car’s compact dimensions and the introduction of innovative dynamic control systems as well as meticulously honed aero ensure that the driver will instantly experience its astonishing agility and responsiveness to commands. Its sporty, sinuous design and extremely compact dimensions also visually underscore its exceptional modernity, brilliantly referencing the likes of the 1963 250 LM, the perfect marriage of simplicity and functionality.
As was the case with the SF90 Stradale, for clients who want to exploit the car’s extreme power and performance to the utmost, particularly on the track, the 296 GTB is also available with the Assetto Fiorano package, which includes lightweight features and aero modifications.
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