McLaren expands the NFT space and offers another way for fans to engage with their teams

British motor racing team McLaren announced that it is building an NFT platform on the Tezos blockchain for fans of their teams across Formula 1, INDYCAR, and Esports. How can these types of partnerships continue to grow the Esports industry and the NFT space? Is this collaboration the future of Esports and other sports, as leagues continue to search for ways to engage with their fans? What would some of the potential applications of NFTs look like across these sports? Is there a chance for this to develop into one of the industries largest revenue generators? We have Henry James, CEO and founder of Espo, an Esports fan engagement platform, who can speak to this and more.  Would you like to schedule a time to discuss the future of NFTs in esports?