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Dyson expands Saudi presence with the launch of new ‘Demo Zone’ at Nakheel Mall, Dammam

Dyson expands Saudi presence with the launch of new ‘Demo Zone’ at Nakheel Mall, Dammam

Dyson has announced a new Demo Zone, at Nakheel Mall in Dammam, emphasizing the brands commitment to expanding their presence and offerings across the Kingdom. Offering Dyson’s complete product line up including hair care, floor care, environmental care, and wearable innovations, customers can get personalised technology demonstrations and advice from Dyson experts on hand.

The space offers interactive demonstrations, bringing the science behind Dyson’s technology to life. Customers can trial Dyson’s high-performance cordless vacuums and a range of intelligent, connected air purifiers, ensuring an unparalleled ‘try-before-you-buy’ shopping experience. Enjoy personalized styling sessions upon request, with a private styling room and two dedicated styling stations on the main floor. Each station features the full range of Dyson’s innovative haircare tools, including the Dyson Airstrait™, Dyson Airwrap™ multi-styler, Dyson Supersonic™ Nural hair dryer, and Dyson Corrale™ cordless hair straightener.

Moreover, visitors purchasing directly from the Dyson Demo Zone can personalize their hair care product cases and benefit from complimentary Dyson-branded gift-wrapping services and personalisation services.

Situated near Sephora in the Beauty District at Gate 1, the Dammam Demo Zone marks the brands  third direct location in the Kingdom after the Nakheel Mall Riyadh and Red Sea Mall Jeddah Demo Zones, with more to come.

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