Nova Water became the first Saudi water brand to introduce a water bottle made of 100% recycled bottles*.
The introduction of the new bottles is in line with the Kingdom’s Vision 2030 and the Saudi Green Initiative’s goals and sustainability objectives.
The new bottle is made of 100% recycled bottles and the case is made of 100% recycled material. Introduced to help safeguard the environment and natural surroundings, the new eco-friendly bottles will play a key role in advancing the Saudi circular economy and lowering CO2 emissions. Featuring distinctive green labeling, bottle caps, and cases, the new sustainable bottles complement Nova Water’s existing lineup of water products. Despite their eco-friendly composition, these 330mL recycled bottles offer consumers the same impeccable quality, taste, and quantity of water.
The Chief Executive Officer of Health Water Bottling Company, Mr. Serdar Seyhanli, said: “Nova Water has become the go-to bottled water brand of choice for people and families across the country, and it owes a great deal to the purity of the water we offer. So much so that — for many — Nova has become synonymous with the word ‘purity.’ This speaks to our focus on quality and the well-being of the people we serve. We have launched our new Nova Water bottles to enable more customers to transition to sustainable lifestyles seamlessly.”
In line with the sustainable outlook of Health Water Bottling Company, the owner of Nova Water products, the launch of the new bottle emphasizes the brand’s dedication to positively impacting the communities it serves. It reiterates Nova’s focus on facilitating more aligned partnership between the private and public sectors to fulfill the Kingdom’s potential.
Nova Water is the sole and primary product of Health Water Bottling. The company was founded in 1973 and — building on 50 years of experience — remains committed to its innovative goal of delivering world-class natural bottled water.
*Except cap & label for now
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