VOX Studios, the production arm of Majid Al Futtaim Entertainment, and El-Adl Group have released the trailer for their upcoming Egyptian feature film 3Al Zero, which will hit cinema screens across Egypt on 02 August before being released across the GCC region on 10 August.
The trailer, which was dropped over the weekend, garnered more than two million views within the first 24 hours of its release.
3Al Zero is a heartfelt drama about the boundless love between a father and son played by Egyptian superstar Mohamed Ramadan and child star Monzer Mahran who previously appeared in the singer-actor’s music video for Aladdin Lamp. Boasting an all-star cast including Nelly Karim, Jumana Murad and Islam Ibrahim, the film portrays a powerful story about struggle, perseverance and the great lengths a single father is willing to go to save his terminally-ill son. 3Al Zero is directed by Mohamed Gamal El Adl, written by Medhat El Adl and co-produced by VOX Studiosand El-Adl Group.
Darine El Khatib, Vice President of Film Production, Majid Al Futtaim Entertainment said, “We are excited to release 3Al Zero, which marks our first foray into Egyptian cinema and consolidates our commitment to produce original Arabic content. At VOX Studios, we are dedicated to bringing authentic homegrown films to audiences and believe that producing Arabic films is integral to growing a sustainable cinema industry. We are proud to collaborate with El-Adl Group to bring this poignant film to cinema screens across the region. Given the popularity of Egyptian movies, we are confident that it will resonate with moviegoers and be a success at the box office.”
Commenting on the announcement, Gamal El Adl, CEO of El Adl Group Multimedia, expressed his delight at El-Adl Group’s return to movie production with 3Al Zero. “We are proud to partner with VOX Studios to produce original Arabic content, developed with Arab audiences in mind. This collaboration is the first of many large-scale productions we have coming up, aimed at developing top-class regional cinematic content which we hope will be loved by audiences across Egypt and the Arab world.”
3Al Zero releases in cinemas across Egypt on 02 August and across the GCC on 10 August. Advance ticket sales go live starting from 27 July in the UAE, Saudi Arabia, Oman and Bahrain with other regions to follow. For more information or to make a booking, visit voxcinemas.com or the VOX App. To view the trailer for 3Al Zero, click here.
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